Page 33 - DoitBest 2021 Report

“The merchandising team was a great help in selecting customer loyalty program at all three locations to
a product mix specific to pro customers and the local provide access to customer purchase data and
market,” Nate said. insights into buying behaviors.

To better appeal to their customers from a data-driven Their increasing knowledge of the different
perspective, the Joneses implemented the Best Rewards markets among their three locations played
SM
an important role in creating their website as
well. Winford and Nate selected the MOCE
ecommerce platform from Do it Best and
JH Specialty. With an eye toward maximizing
online sales, one of Nate’s goals for the
upcoming year is to continue enhancing their
The Yoder’s Hardware story is
Their story is a testament to web presence with additional new features and
a more robust product selection.
a testament to the Do it Best
the Do it Best commitment to In the future, they plan to continue driving
commitment to every member:
every member: to provide the growth by bringing in the Do it Best team to
revamp their Sturgis location.
to provide the resources you
resources you need to fuel
need to fuel your growth and
your growth and serve
to serve your community.
your community.

2021 REP OR T | 33